CRM Books

• CRM as a Rapid Development Platform - [buy] - David Yack
• CRM at the Speed of Light - [buy] - Paul Greenberg
• CRM Handbook - [buy] - Jill Dyche
• CRM in Real Time - [buy] - Barton J Goldenberg
• Customer Relationship Management - [buy] - Francis Buttle
• Data Mining Techniques in CRM - [buy] - Tsiptsis & Chorianopoulos
• Why CRM Doesn't Work - [buy] - Frederick Newell